Sometimes innovation is difficult to comprehend. Like many ideas, it takes a good communicator to bring a concept to life through sharing it with others. As I stated earlier, a key difference between creativity and innovation is developing a product from your ideas that people appreciate and buy into. When attempting communication, it's clear now more than ever that transmitting thoughts to others requires the ability to appreciate how the recipient can best understand it. While many theorists break down communication into just two factors - verbal and non-verbal - I believe there are many more which must be considered and mastered.
Howard Gardner is a developmental psychologist famous for his theory of multiple intelligences. His theory is that instead of using just one general intelligence (e.g. IQ), a more accurate method is to use the 8 he identified (linguistic, logic-mathematical, musical, spatial, bodily/kinesthetic, interpersonal, intrapersonal, and naturalistic). If you believe his model is accurate, a clear corollary is that you should attempt to use the channel matched to the respondent's highest intelligence. You're obviously not going to ask your audience to take Sternberg's assessment to gauge the way you'll share your information. A better solution is to (1) use the intelligence you see them use most often, or (2) if you haven't had the time to see their thinking style use the channel that you believe most easily tells your story. If your idea is highly visual sketch it out. If your idea is logical, use a flow-chart (Visio diagram).
A clear difficulty with this approach is that you may not have the skill-set required to use the channel best suited for the communication. Because of this potential limitation I recommend working on improving your abilities in the areas with which you're least skilled and think there's the greatest payoff for improvement. Over several years I taught myself how to use Photoshop and Final Cut Pro. In addition, I've taken several courses on Lynda.com including those covering Excel, Visio, and Access. Each of these applications gave me new channels for conveying concepts and stories in ways words never could. The new trend on blogs is to recommend that people learn how to program/code, but I think a more appropriate knowledge challenge is to learn a new way of conveying ideas. You may only get once chance to tell your story so after you're done conceiving, you had better design a way to tell others about it that is engaging, understandable, and memorable. Now head to your local public library and learn a new prototyping skill.